THE WORD — Sexy Lips

"...Say Goodbye To The Re-Apply"

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"...Say Goodbye To The Re-Apply"

"...this innovative balm utilizes moisture release technology. Everyday movement of your lips will trigger a burst of hydration. And bonus-- thanks to its enrichment of aloe, shea butter, 100% refined petrolatum, and mineral oil, there are no added toxins."  

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Movember is Mustache AND Moustache Season

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Movember is Mustache AND Moustache Season

Preventive Measures 101 was started out of the love that our founder had for her mother, who was struggling through the uncomfortable side effects of cancer care. Causes that support cancer research are very near and dear to our hearts. While breast cancer awareness is likely the most known of these cancer causes, ther...

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#SportsSunday: Nicole Hensley, The Unlikely Goalie

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#SportsSunday: Nicole Hensley, The Unlikely Goalie

Nicole Hensley, as a goalie for  the U.S. Women's National Team, represented the U.S. at the PyeongChang 2018 Olympic Winter Games...and brought home the gold! Her path to this point was a bit unconventional but clearly driven by her love for hockey - a game typically not associated with women athletes.  Her skill in the sport began on roller blades and eventually transitioned to the ice and playing with the boys. "At around age 12 is when boys start ‘checking’ – the (very) physical act of disrupting the puck bearer – which created warranted apprehension with her mother, Leslie. The only way Hensley...

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#SportsSunday: Surf's Up for Maya Gabeira

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#SportsSunday: Surf's Up for Maya Gabeira

January of 2018, Maya Gabeira set the record for the highest wave ridden by a woman.  This wave, at Nazaré, Portugal measured 68 feet high - just over 12 times Gabeira's own height of 5'6.  Maya Gabeira was awarded a Guinness World Record for this record-breaking ride.  The danger in surfing such high waves isn't just in the height of the wave, but also in the bone-crushing strength when it comes down on a surfer.  This was not Gabeira's first time riding the waves of Nazaré, Portugal.  She had previously ridden the waves of this notoriously dangerous deep-water canyon and nearly lost her life.  After months in rehab, training, and getting...

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Kissable Lips Need Protection All Year!

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Kissable Lips Need Protection All Year!

Ladies and gentlemen!  When summer hits, most of us - even the people who like to “go tanning” -  immediately consider the SPF we are going to use to protect our skin from UVB rays.  No one wants skin cancer and if we can prevent it by using sunscreen we will. But how many of us think about that same level of care for our lips?   We should, because the delicate skin of our lips are a common spot for cancer, and no one wants lip cancer.  Of all the body parts that would be exposed to the sun, your...

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