THE WORD — News

We are so excited that #BellaTV featured Anjani Singh, our Founder & CEO. Ms. Singh was able to share with #BellaTV everything that makes Preventive Measures 101 an exceptional lip balm.  Additionally, Ms. Singh talked about how, as a premium brand, Preventive Measures 101's is involved in issues of cancer awareness and care, as well as women's empowerment issues.  Tune in and check out the video brought to you by Bella New York Magazine.    BELLA TV with Founder and CEO of Preventive Measures 101, Anjani Singh, and BELLA TV host Danita Chantel Posted by BELLA New York Magazine on...

"This Preventive Measures Lips 101 After Hours by Preventive Measures is exactly what I want from a chapstick.  It is what my chapstick dreams are made of: creamy, smooth, moisturizing, and sweet smelling!" ~ Laura Joli  ~ Read More    

"...it does keep your lips smooth and soothing. I was wearing it all day yesterday and I haven’t put anything on my lips today and they are still soft." Read More  

"If you are like many women, or people in general, then you probably use lip balm daily. I happen to have two lip balms in particular that are just about perfect. " ~ Maria Papachatzis ~                                                                         Read More